5 New platforms to promote your videos in 2023

In the constantly evolving world of video production, staying ahead of the curve can be a daunting task. As a video creator or marketer, it is important to constantly explore new platforms and technologies to showcase your work and reach a wider audience. In 2023, there are a number of emerging platforms and technologies that are poised to revolutionize the video landscape. In this blog post, we will explore some of these new platforms and how they can be used to promote your videos.

TikTok: While TikTok has been around for a few years now, it continues to gain popularity among younger audiences. With over 1 billion active users worldwide, TikTok offers a unique opportunity for video creators to showcase their work and reach a new audience. The platform’s algorithmic feed, which curates content based on user engagement, can help videos gain traction quickly.

Clubhouse: Although Clubhouse is primarily an audio-based social platform, it offers an innovative way for video creators to connect with their audience. By hosting live conversations and Q&A sessions, video creators can engage with their audience in a more personal way, which can help build brand loyalty and drive traffic to their videos.

Twitch: Traditionally used for live streaming video games, Twitch is now expanding to other content categories, including music, talk shows, and more. With over 30 million daily active users, Twitch can be a valuable platform for video creators to showcase their work and interact with their audience in real-time.

VR/AR platforms: Virtual and augmented reality technologies continue to evolve, offering new opportunities for video creators to showcase their work in immersive and interactive ways. With the increasing availability of VR/AR devices and platforms, such as Oculus, Google Cardboard, and Snapchat’s Lens Studio, video creators can create unique and engaging experiences for their audience.

Interactive video platforms: Interactive videos, which allow viewers to engage with the content and make decisions that impact the story, are becoming increasingly popular. Platforms such as Eko and Interlude offer tools for creating interactive videos, which can help video creators boost engagement and keep viewers invested in the content.

In conclusion, there are a number of new platforms and technologies that video creators can explore in 2023 to boost their videos and reach a wider audience. By embracing these platforms and experimenting with new formats and styles, video creators can stay ahead of the curve and continue to create engaging and impactful content.